Customers now often enter a store with specific products in mind and demand an efficient experience. How can retailers adapt merchandising strategies to take advantage of this new shopping dynamic?
Creating a storefront that entices shoppers
The exterior of a store is the primary tool to attract customers inside. Window displays market your products to shoppers and convey your brand image to potential customers. Keeping exterior areas fresh with new merchandise, clean and uncluttered is essential to increasing store traffic. But what percentage of potential shoppers are converting to traffic inside the store?
3VR is a video technology and data company that solves the challenges associated with video searchability, allowing customers to rapidly gather real-time intelligence from the unstructured video data that is produced by a single camera or a global network of cameras. 3VR uses analytics as the cornerstone of video search, and it enables both security and business intelligence applications from a single video management system (VMS). 3VR is the standard for hundreds of global customers in Financial Services, Retail, Government, Infrastructure and Hospitality. Learn more.